Me and my blog with a couple a podcasts...
To start, let me direct your attention to this lovely piece of visualization:
(Click to see the full version)
The image isn't to scale because if it were, my blog wouldn't appear on the page. I could have placed a callout with a line pointing to one colored pixel, representing my blog in the universe, but even that would be a horrible twist of the facts.
My place in the blogosphere in relation to podcasting is sort of like those pictures of our solar system with the scale corrected. There's Jupiter, gigantic in the center, Saturn, the other planets. That little tiny blue spec is earth. Where's the center of it all, the sun? Then you notice the glowing orange edge of the page with a very slight curve, a fiery bleed of light that you didn't at first register. Ah, there it is, good old Helios. Couldn't fit it on the page and maintain the scale.
Here, is this a little better?
(Click to see the full version)
Let's forget about scale and concentrate on two aspects of this diagram: the lines going from podcast listeners to my blog and The Harrow, and the fact that the two universes do not overlap.
The lines represent the channels, podcast listeners who found my mp3 file and either came to my blog and followed the link to the story, or went directly to The Harrow to read it.
Some interesting facts:
The Harrow published my story, "Diminsher of Peace" in the September issue. I recorded myself reading it in August, posted the MP3 and XML right after the story appeared online, and then submitted the feed to iTunes, Podcast.net, and a few others.
Here's my story: http://www.theharrow.com/journal/viewarticle.php?id=255&layout=html
Here's a link to The Harrow's statistics page, which lists the top-most accessed stories, reviews and articles in the zine:
http://www.theharrow.com/journal/statistics.php?op=top_articles
Notice that "Diminisher of Peace" is the third most accessed story. Is that crazy, or what? Sure, I think it's a damn fine story, but...ranked third? Where are all these readers coming from? (You may also notice that there's only one other story published in September in the list. There are no stories in the list published after September 2005).
Let's move on to the overlap:
There isn't any. I didn't really cover this well in the diagram, but by no overlap, I mean that I don't think anyone in the podcast universe even knew who I was before finding some guy named Chris Howard who read his story and submitted it to iTunes. I'm willing to bet that not one of the people who found my blog by way of the podcast had ever set there eyes on it before.
By joining the podcast universe with my tiny blog--even it was a thin thread, a small percentage of people looking for fiction podcasts, it's a new connection, new visitors, possibly return visitors. Podcasting seems to be a way to get traffic from an audience that was completely unaware of me.
There are millions of people out there downloading and listening to podcasts. An article on podcasting at MSNBC in April 2005, stated that according to a Pew Research poll, "more than 6 million people" have listened to a podcast. This was almost a year ago:
Twenty-nine percent of U.S. adults who own MP3 players like Apple Computer Inc.'s iPod say they have downloaded podcast programs from the Internet, the Pew Internet and American Life Project found.
Link: http://www.msnbc.msn.com/id/7374976/
My point in posting this is to share my opinion that recording your writing may bring traffic to your site (or the publisher's), and to ask anyone who reads this if they have similar experiences with podcasting, or if they've read or know of someone who has.
There are a lot of things I haven't tried yet or looked into, such as how many fiction podcasts are there in iTunes and the others? What's the demand? Is there a continual listenership? Will they come back to my podcast for more? I am working on increasing the quality of my recordings, and my reading. I'd also llike to start recording everything I can and adding it to the podcast. Time, time...
Here's some more info:
Audible's Podcast Tool Tallies Listeners
Audible Inc. is introducing a tool to help advertisers measure how many people are listening to podcasts, the Internet-based audio shows that are downloaded to listeners' computers.
Link
Media Bistro article on podcasting:
Why Podcast? And Also, Why Not.
http://www.mediabistro.com/mbtoolbox/writing_online/why_podcast_and_also_why_not_32046.asp
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